Arts and Cultural Institutions: Developing New Audiences and Better Neighborhoods. In the next two decades, this country will see a major shift in demographics of the population.The number of adults age 65+ in the U.S. will double, to more than 70 million. This upward trend is also true of the immigrant population. Immigrants now account for one in eight U.S. residents, the highest level in 80 years. For organizations that provide opportunities for arts and cultural participation, these demographic trends represent a challenge and an opportunity to expand their audiences and take leadership roles in their communities.
How are arts and cultural institutions responding? What types of programs have been instituted? What new partnerships have been made? How has staff composition changed? These are questions that Partners has been asked to answer thanks to funding from MetLife Foundation. We are approaching arts and cultural organizations in six major cities—Atlanta, New York City, Phoenix, Dallas, Tampa and Chicago—about how and why they are reaching out to these two growth populations.
If you have a program reaching out to older adults or immigrants, we would like to hear from you. You do not need to be located in one of the cities above—all good programs are welcome. Please contact Penny Cuff at Partners (
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or 202-887-5990 x 101).
