Museums

Partners’ recent forum with the Hirshhorn Museum, “Building Livable Communities: Creating a Common Agenda,” served as a positive platform to re-announce a new and exciting agenda for architecture, design, and social experimentation: The Hirshhorn Museum and Sculpture Garden’s Bubble Expansion and book store renovation. Attended by Congressional representatives, federal agencies, think tanks, cultural institutions, and community development leaders alike, Director of the Hirshhorn Museum Richard Koshalek discussed the museum’s upcoming plans.

The "Bubble,” as it is called for the short-term, is a joint venture of Koshalek and Diller, Scofidio + Renfro, a renowned New York-based design firm, to re-invent the Museum as an intentional classroom and illustrate intersections of public and private space. Additionally, the museum book store will undergo a transition from a common commercial entity to becoming integrated as a part of museum exhibition space, through a renovation and move to the basement of the building.

Perhaps this new agenda comes from the idea that we need to adapt spaces to peoples’ readily changing needs. Perhaps this comes from Richard Koshalek’s desire to make the Hirshhorn a world class modern art museum with a daring new exposition. Perhaps this comes from the need to blur public and private space by incorporating The "Bubble” as an almost space-less entity into a negative, or void, of the concrete mass building; and the book store as an experiment in museum exhibit space. Or perhaps this agenda just comes from a need to make the stolid flimsy, the serious fun, and the patron part of the exhibit. 

Long considered by many as the center of high society and fine art, museums have established themselves as the elite foundation for what many museum directors proudly describe as the, “cathedrals of culture.” In vibrant metropolises, urban museums have sought to find a composite group of high class patrons amongst the density and heterogeneous nature of the city. Up until recently, museum collections sought out only the most exclusive and rarest of art as a top priority in the agenda held by longtime directors. In the current era, however; a major trend has occurred amongst many of the directors who are facilitating new programs that allow each institution to provide a focused area for creating a multicultural setting in the local community.

Planning and public service provision have not always been open to constituent input at all stages of the development process. The past few decades, however, have brought increased public desire to provide input, and technology has further helped to facilitate this participation in more efficient and effective ways.

Arts and Cultural Institutions:  Developing New Audiences and Better Neighborhoods. In the next two decades, this country will see a major shift in demographics of the population.The number of adults age 65+ in the U.S. will double, to more than 70 million. This upward trend is also true of the immigrant population. Immigrants now account for one in eight U.S. residents, the highest level in 80 years. For organizations that provide opportunities for arts and cultural participation, these demographic trends represent a challenge and an opportunity to expand their audiences and take leadership roles in their communities.

How are arts and cultural institutions responding?  What types of programs have been instituted?  What new partnerships have been made?  How has staff composition changed?  These are questions that Partners has been asked to answer thanks to funding from MetLife Foundation.  We are approaching arts and cultural organizations in six major cities—Atlanta, New York City, Phoenix, Dallas, Tampa and Chicago—about how and why they are reaching out to these two growth populations.

If you have a program reaching out to older adults or immigrants, we would like to hear from you.  You do not need to be located in one of the cities above—all good programs are welcome.  Please contact Penny Cuff at Partners ( This e-mail address is being protected from spambots. You need JavaScript enabled to view it or 202-887-5990 x 101).

San José, CA

An arts organization teams up with a small, local business to create a central gathering place and cultural center within a struggling neighborhood.